At Imperial Riding, we value your privacy. In this privacy statement, we explain which personal data we collect, why we use this data, and how we handle it.

All personal data is processed carefully and securely in accordance with applicable privacy legislation (AVG/GDPR).

This privacy statement was last updated on 07-05-2026.

Controller

Imperial Riding is part of:

HV Equestrian B.V.
Oude Middenweg 81
2491 AC Den Haag
The Netherlands

📧 online@imperialriding.eu
🌐 https://www.imperialriding.eu/

Which personal data do we collect?

When you use our webshop or contact us, we may process the following data:

- First and last name
- Address details
- Email address
- Phone number
- Payment details
- IP address
- Data about your use of our website

What do we use your data for?

We use your data for:

- Processing and delivering orders
- Creating a customer account
- Customer service and contact requests
- Sending order updates
- Sending newsletters (if you give permission)
- Marketing and analysis purposes
- Improving our webshop and services

Newsletter

When you sign up for our newsletter, we use your email address to keep you informed about new collections, promotions, and inspiration from Imperial Riding.

You can unsubscribe at any time via the unsubscribe link in the newsletter or by contacting our customer service.

Cookies

Our webshop uses cookies to ensure the website functions properly and to improve your user experience.

Cookies help us, for example, to:

- remember your preferences;
- save products in your shopping cart;
- collect statistics about website usage;
- display relevant advertisements and content.

You can disable cookies via your browser settings. Please note that parts of the website may then not function as well.

Google Analytics

We use Google Analytics to gain insight into the use of our webshop and to improve our website.

Google Analytics processes data such as:

- visited pages;
- time on the website;
- device and browser information;
- anonymized IP addresses.

This data is not used to identify you personally.

Social media

Our website may use social media functions or links from, for example, Instagram, Facebook, and Pinterest.

When you use these functions, these platforms may collect data according to their own privacy policies.

Security

We take appropriate security measures to prevent misuse, loss, and unauthorized access to personal data.

Our website uses secure SSL connections so that data is transmitted securely.

Retention periods

We do not store personal data longer than necessary for the purposes for which it was collected, unless we are legally obliged to store data for a longer period.

We retain payment data in accordance with statutory tax retention periods.

Accessing, changing, or deleting data

You have the right to:

- access your personal data;
- correct data;
- have data deleted;
- object to data processing;
- withdraw consent;
- submit a request for data portability.

Would you like to exercise one of these rights? Please contact us using the details below.

Contact

For questions about this privacy statement or about the processing of your personal data, please contact us via:

Imperial Riding / HV Equestrian B.V.

📧 online@imperialriding.eu
🌐 https://www.imperialriding.eu/

Dutch Data Protection Authority

Do you have a complaint about the processing of your personal data? We will of course be happy to help you. In addition, you always have the right to file a complaint with the Dutch Data Protection Authority.